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Asus Lazada Concept Store

ASUS Philippines recently announced the official opening of its three online concept stores in partnership with one of the country’s biggest online shopping portal, Lazada. The three concepts stores are ASUS ZenFone Store, ASUS Republic of Gamers, and ASUS Store.

Through the newly-opened online stores, Filipinos all over the country can purchase ASUS products like smartphones, notebooks, gaming laptops, motherboards, monitors, mini PCs, peripherals, and other devices at the convenience of their computers or mobile phone.

The ASUS ZenFone Store will carry the complete line-up of smartphones as well as soon-to-be-launched devices under the ZenFone 5 series.

The ASUS Republic of Gamers (ROG), meanwhile, will offer the company’s key gaming devices online, hence bringing ROG closer to gaming fanatics all over the country.

The ASUS store, on the other hand, will be solely dedicated to ASUS’ full consumer line-up that ranges from mainstream notebooks, ultra-books, two-in-ones, convertible, all-in-one and mini-PCs, and monitors.

ASUS Philippines Country Manager for Systems Group George Su said, “We started our business in the Philippines ten years ago and we have experienced a lot of changes in the business ecosystem locally. From just selling motherboards in our early days in the country now we have a full line-up of products that we share to Filipinos to meet their evolving demands.”

“Opening three concept stores online is our way to make our products easily accessible for our fans and all Filipinos who want premium yet value-for-money devices. There is no doubt that Lazada is the perfect online partner for us because they are the number-one online shopping website in the Philippines that offers effortless shopping experience,” Su concluded.

For those who are interested, here are the newest ASUS and ROG products available in Lazada:

1. The ASUS x407 and X507

The ASUS X407 and X507 are perfect for people who are on-the-lookout for powerful notebooks that offer great performance, portability, and premium design without making a significant dent on their wallets.

Asus Lazada Concept Store

These laptops are powered by the latest Generation Intel® Core™ i3 processor with 1TB HHD and NVIDIA® GeForce® MX110 discrete graphics while the Pentium and Celeron are equipped with 500GB storage.

The devices have a super thin NanoEdge display framed by a slim bezel to give users an immersive viewing experience. They feature a fingerprint sensor for quick, secure, and easy login with Windows Hello.

In spite of its large display, the X507 is exceptionally easy-to-carry, with an overall weight of just 1.68kg. The 14" version, ASUS X407, meanwhile, weighs only 1.42kg.

Designed for daily computing and entertainment, these Windows 10 laptops also carry new Windows features such as Cortana with voice recognition, thus, users can wake the device from sleep mode simply by saying the “Hey, Cortana” command.

For convenience and compatibility, X507 includes a USB 3.1 Gen 1 Type-A port, two USB 2.0 ports, an HDMI port and a microSD card reader, as well as 2x2 802.11ac Wi-Fi and Bluetooth® 4.2, despite coming in an ultrathin form factor.

Moreover, ASUS’ own SuperBattery technology features a battery lifespan that is three times longer as compared to traditional laptop batteries. Nonetheless, the devices also support fast charging, requiring only 49 minutes to charge a near-exhausted battery to 60%.

2. The ROG Strix GL503 and 703

The 15-inch ROG Strix GL503 and 17-inch ROG Strix GL703 are powered by the newest Intel Core i7 processor, and Windows 10 operating system. These two laptops also offer up to 32GB of fast DDR4 2400MHz memory and include a VR-ready GeForce GTX 1060 GPU that delivers smooth and uninterrupted gaming for a remarkable virtual-reality experience.

Asus Lazada Concept Store

The devices also feature built-in Aura RGB illumination technology, so users can fully customize the backlighting to match their gaming style or mood. The newly-designed four hot keys are for in-game convenience and speedy control: with mute, volume up/down, and ROG Gaming Center buttons right where they are needed to give users the full, easy control.

The keyboard features a highlighted WASD key group and anti-ghosting technology with n-key rollover to ensure that inputs are tracked accurately, no matter how many keys are pressed. The 0.25mm-deep keycap curve is designed for typing accuracy.

Both laptops also include ROG Sonic Studio software with in-game noise cancellation and voice-volume stabilization technology for clearer, louder, and more enjoyable audio and chat.

3. The ROG Strix XG32VQ and XG35VQ

For full gaming pleasure, the ROG Strix XG32VQ and ROG Strix XG35VQ are curved gaming monitors that deliver an immersive and comfortable viewing experience.

Asus Lazada Concept Store

The 32-inch ROG Strix XG32VQ offers the perfect balance between smooth gaming and brilliant image quality. The 35-inch ROG Strix XG35VQ, meanwhile, is the largest curved monitor in the ROG family. The two versions feature Adaptive-Sync (FreeSync™) for fluid gaming and include ASUS Aura Sync lighting that allows for seamless synchronization with other Aura-enabled components and peripherals.

4. The ASUS ZenFone Max Plus

Also known as “Battery King,” ASUS ZenFone Max Plus (M1) features a 5.7-inch full view display, high-capacity 4130mAh battery with advanced power management and 16MP dual cameras.

Asus Lazada Concept Store

The 16MP main camera is equipped with the wide, F2.0 aperture lens to capture clearer photos. It also has a 120° wide-angle camera with a 200% larger field of view than standard smartphone cameras to fit more scenery and people in the frame.

5. ASUS AiMesh Whole-Home Wi-Fi Routers

The ASUS AiMesh Whole-Home Wi-Fi Router addresses most of the limitations found in the usual off-the-shelf home Wi-Fi systems, such as mesh-networking systems that are often only available in fixed bundles, with a limited choice of Wi-Fi speeds, hardware features, and upgrade paths.

Asus Lazada Concept Store

With AiMesh, users can create a completely flexible whole-home Wi-Fi system that is specific to their needs, while enjoying all the functions of each individual ASUS router, like great Wi-Fi performance and exclusive advanced networking features. Users can also conveniently control their AiMesh via either the ASUS Router mobile app or the ASUSWRT web interface.

To check out the official ASUS and ROG store in Lazada, please follow these links:

ASUS Official Store
ASUS Republic Of Gamers Official Store
ASUS ZenFone Official Store

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